Marketing is the creation of a message that needs to be shared. Advertising is the sharing of that message.

Our SEO and SEM experts can help you improve your page ranking and organic search scores. We can help capture more customer reviews and ensure that your business is listing properly across all the most popular search engines

Search Engine Marketing (SEM)

 Search Engine Marketing is Paid Advertising.

Google Advertising

For pennies on the dollar, direct advertising puts you squarely in front of your target audience. E-mail campaigns can help you to engage with customers at every part of the customer journey lifecycle.

  • Campaign Development
  • Ad Spend Management
  • Landing Pages
  • A/B Testing
  • Reporting

Facebook & Instagram Advertising

Facebook and Instagram are attractive social media advertising platforms for B2C businesses. These platforms offer more refined audience targeting tools and lower cost/ click rates than Google Adwords. 

    • Campaign Development
    • Ad Spend Management
    • Landing Pages
    • A/B Testing
    • Reporting

E-mail Campaigns

E-mail is still the number one direct marketing tool for warm leads and existing client lists. Create more positive, value-driven conversations with your customers and remind them why they should think of your first when they need you next.

  • Newsletters
  • Client Experience Automation
  • Courtesy E-mails
  • Crucial Updates
  • Seasonal Promotions

Search Engine Optimization (SEO)

Search Engine Optimization is the practice of strategizing and optimizing your website and its content to be attractive towards the interests of your target audience. These activities include:

  • Google Business Profile Optimization
  • Keywords Optimization Linking
  • Strategies Content/ Blog Strategy
  • Back-linking Strategy
  • Load Speed Optimization

5-Star Review Management

 

70% of all clients will find you as a result of using a search engine. It is for this reason you must have a plan to keep your business profiles and your review ratings shining bright. 

    • Google Business Profile Optimization
    • Review request campaigns
    • Negative review management

Podcasting

Did you know that the average listening time is 40 minutes on a podcast?  If your business deals in creative problem solving, this might be the ideal format for you to share how you’ve been able to help your customers. Podcasts start at just $300 an episode!